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| HSBC Direct - Bank Simple Get More |
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HSBC Direct is a simple and new kind of banking that gives you more. Through convenient platforms of 24/7 Internet access and manned phone banking, HSBC Direct delivers all the benefits and banking services for you to enjoy from home.
To present a globally consistent recognition for financial services, we are integrating HSBC Group’s personal finances service, private banking, insurance, and other services, making brand recognition one step more advanced. Among the changes, the branding of HSBC Direct is also renewed as the following:
These changes represent a global consistence in superior services that HSBC and HSBC Direct are committed to provide to consumers. Through resources of HSBC Group in Taiwan and worldwide, HSBC Direct will continue to introduce more financial products, and offer better and more comprehensive services. |
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| Customer satisfaction and affirmation |
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| We devote ourselves to providing HSBC Direct customers with top-quality services, simply and directly with appropriate rewards. At the same time, we focus on customer communications, building a trustworthy relationship. |
| 86% of our customers recommend HSBC Direct to their friends and family, and share their experiences from using HSBC Direct's customer-centric services! |
| HSBC was voted the Best Internet Bank in a survey conducted by 104 Survey in 2008 and 2009. Best services included "comprehensive functions" , "easy operations", "system stability" and "transaction speed" . |
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